So.......

I was not even sure I was gonna post this, but Man oh Man. TALK about a **** show.

anheuser busch did a pretty poor job of research IMHO, which is quite sad.

I mean, you target an audience that is less than .5% of the total population for "growth" potential for your product, and that completely tanked, caused 25% drop in sales, and that seems to be sustained.

I don't think the purty new commercials are going to make a difference either.

And to be clear, I don't really give a rip, I don't drink BUD, so no need to boycott..........If BUD was my goto beer I might have a hard time.

I still drink Ultra, so I guess I'd not boycott.

Later,

Geo