I think the mall would be waaaaayyyyy toooo expensive. I think way back when, there was a Orvis store in "The Mall" and as expensive as their stuff was, it didn't make it---I guess.
I hear ya on the bulk stuff. I remember when Smyrna,Middletown Bass Pro and a few others sold in bulk---it was real nice. Used to buy tubes by the hundred back then. Not now.
Prowler would be good and Sherbert may want his stuff up here--I am sure. He may sell in bulk.

Now, on the rods and reels----I can only answer for Shimano. Dealer cost is real good and a dealer can make some money on their stuff. I have no idea what dealer cost is on any other brand.

Again----just curious--no big plans in the works.