I have been very lucky, and careful with my rods & reels. in 55+ years of active fishing I have gone through very few rods and reels. I have no doubt that I would spend the most money on the reel. It has the most moving parts, and that reel handle tells just how the reel is working for us. 'Sides being careful, I value every dollar. I doubt I have ever spent over $40.00 on a reel, or over $25.00 on a rod. Last night I listened to an instructor talking about a new Kevin VanDam rod for $200.00 and I am sure it is a great rod. When it is available for under $40.00, and if I just broke a rod, I would be interested. I fish to feed the family and do not need to 'look' that good as being seen with a $200.00 rod.