Powder coat paint is great but I still do it the old way and like the way it looks in the water better. If you paint your jigs, always put at least two coats of white base paint on them, then your color choice, and then two coats of clear. I do spinnerbaits, jigs, etc, and have for 20 years and have very little problem with chipping. Take some glitter and sprinkle it on your first coat of clear, let it dry, and then put the second coat on. I use a little red glitter and those jigs get 3/1 hits over a regular jig consistently. A lot more work but worth the effort.