The NBA has been starving for super stars like Jordan for years. Remember Penny Hardaway? He was supposed to be the next Jordan but was a flop.

Since MJ noone has been able to step up to the plate. The media will thrust anyone who plays well into the spotlight as the next MJ and Rose is just the next one.

Kobe is prolly the best one at being close to MJ's level. Shaq, James, Wade, Garnett and others are good but not quite there.